No-fault divorce, moreover, has pushed the marriage-dissolution rate up to between 40 and 50 percent and swelled the single-female population with “cougars” in their 30s, 40s, 50s, and beyond. A group calling itself the Women’s Direct Action Collective issued a manifesto in 2007 titled insisting that “a woman should have the right to be sexual in any way she chooses” and that easy availability was “a positive assertion of sexual identity.” In other words, if people call you a whore because you, say, fall into bed with someone whose name you can’t quite remember, that’s their problem.
Mystery also pioneered the now-widely imitated weekend-long “workshops” or “boot camps” in hotels aimed at turning AFCs into PUAs nearly overnight.
Attendees are shepherded to bars for hands-on experience by master-PUA “trainers” with their own pseudonymous monickers (Captain Jack, Hi Roller, Keychain, and so forth). Mystery’s website, Venusian Arts, doesn’t list prices, but the three-day workshops marketed by Venusian Arts’s top competitor, Love Systems—run by Nick Savoy (real name Nicholas Benedict), a business partner of Mystery’s until a nasty 2007 split—cost $2,997 apiece, with a $999 deposit.
(Durden coined the phrase “chick crack” in reference to astrology, palm-reading, spells, ESP, dream-analysis, handwriting analysis, personality tests, and other New Age-y preoccupations of females that make great openers for men willing to feign interest in them.) Mystery’s identity transformation was the most thorough, successful, and influential.
His 2007 book, , ran for two seasons on VH1 in 2007-08 (the show’s luster was somewhat diminished after it emerged that the winner of the first season’s get-the-girl sweepstakes was a professional actor instead of the video-game programmer that he said he was).
His email account of the last escapade made its way to laughs around the country.
At the Hampton Inn where Max was staying, he introduced Courtney to his dog: “Say hello to the new slut.” The next morning, after some sessions of “jackhammering a sidewalk,” as she described his sexual technique (although she did concede that he was a “great kisser”), he handed her for the taxi ride of shame back to her apartment. A.”, feminist Jaclyn Friedman, who inexplicably blamed Max’s perverse success with females (half his fans, perhaps the more enthusiastic half, are female) on abstinence-only sex education, sniffed that she found his “antics revolting,” blasted his “unapologetic misogyny,” and accused him of contributing to a campus atmosphere that allows 150,000 young women to be raped every academic year.Courtney, 21, is a student at Penn State University.Tucker Max, 33, six feet tall, extrovertedly good-looking, and usually photographed latched to a girl, a bottle of booze, or a cheeseburger, is an honors graduate (in three years) of the University of Chicago.You don’t buy her a drink; you offer to let her buy you one.You don’t give her your phone number; you get her to give you hers, in what Mystery calls a “number closing.” If she asks you what you do for a living, you don’t mention the drone desk job that you actually hold down; you tell her you “repair disposable razors” (the choice of a Mystery disciple).The birth of the seduction business coincided neatly with the sexual revolution: with the 1970 publication of sometime film editor Eric Weber’s bestselling manual (later made into a movie) .